#3: Tim Stoddart's journey to $5M/year
Hey folks,
Welcome to another edition of Badaam Lessons where we explore proven growth strategies and stories from successful, revenue-generating businesses.
This week we dive into growth strategies that helped Tim Stoddart grow his writing business to $5M/year.
One Lesson: Build a portfolio of assets that make you money.
About
Tim Stoddart is an entrepreneur, an investor and a writer.
He’s the CEO of Stodzy Internet Marketing, owner of Sober Nation and a partner in Copyblogger.
Breakdown
He didn’t start with millions. He built his businesses piece by piece.
Here’s how:
Started from zero: Tim began as a solo entrepreneur. He quickly realized that focusing on just one business meant giving up all his time. So, he pivoted—started building multiple streams of revenue.
His core focus? SEO. Tim mastered SEO to grow his businesses. One keyword. One niche. It was that simple. His breakthrough? “Drug rehab marketing.” It worked, and the leads followed.
Closing deals: His sales strategy is direct. Ask the right questions, be upfront about price, and ask for the sale. Then—be silent. Silence forces the client to act.
Investing smart: Tim invests in evergreen businesses—industries that don’t go away. Healthcare is a perfect example. He looks for cash-positive businesses with strong founders.
Building a team: From solopreneur to team leader, Tim learned to delegate. He hired from recovery homes, trained them, and empowered them to take over daily tasks. His secret? Documenting everything.
Automation: He says automation is like 24*7 sales person for him. He has generated over $600,000 in past 2 years just by automation.
Focus on defining target customer: While it may be beneficial to take on any client who can pay in the short term, it is crucial to understand your Ideal Customer Persona (ICP) in the long run. Otherwise, your differentiation will be solely based on price cuts in the sales process.
Building a social presence: He has 40k+ followers on LinkedIn and 4K+ on pinterest
What’s his next step? Tim’s path is clear: diversify, delegate, and stay focused on high-impact activities.
The result? Freedom. Financial and personal.
Tool Recommendations
That’s all for this week.
If you found this helpful, give it a like! That way, I’ll know if you'd like to see more case studies like these.
If you're interested, please take a 2-minute survey to help me understand your industry and the challenges you face.
If you got any ideas on how to make this newsletter better, please email me or drop in a comment.
Meet soon,
— Salil Bajaj